Saioa Sampedro Valdivielso

Saioa Sampedro Valdivielso possesses extensive experience in key account management and sales within the food and confectionery industries. Currently serving as a National Key Account at Liquats Vegetals since December 2020, Saioa previously held significant roles at Lindt & Sprüngli from June 2013 to November 2020, including Key Account Manager and Sales Executive, managing notable clients such as Eroski and Dia, and enhancing store visibility for Lindt products. Early career experience includes a marketing internship at Danone, where market analysis and brand strategy development were key focus areas. Saioa holds a Degree in Administration and Business Management from the University of Deusto, complemented by a Leadership Development Programme in Marketing.