Lizaveta Kandukhovich is an experienced marketing professional currently serving as an Associate Media Strategist at Liquid Advertising, Inc., focusing on managing video game campaigns across various channels such as Facebook Ads, TikTok Ads, and Google Ads. Previously, at Appodeal Stack, Kandukhovich held the role of UA Manager, where user acquisition campaigns were executed across multiple platforms and performance metrics were analyzed to optimize results. Kandukhovich's career also includes a position as a Car Pool Associate at JTI (Japan Tobacco International), where responsibilities involved data consolidation, analytics, and cross-department collaboration, as well as an internship in the marketing department at BAT, where contributions included report preparation and distribution analysis. A Bachelor's degree in Marketing was earned from Belarusian State Economic University.
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