Catherine Pham

Catherine Pham is an accomplished sales manager at Liveo Research since December 2019, where responsibilities include business development in the Vietnam market, strategic planning, and implementation of growth strategies. Previously, Catherine served as the Marketing Chair at ISPE and spent nearly nine years as a Senior Sales Engineer at Particle Measuring Systems, focusing on sales, marketing, and customer service in the life sciences sector. Catherine possesses extensive experience in channel development, contract negotiation, and customer management utilizing CRM tools like Salesforce. Catherine's educational background includes multiple certifications from NUS Business School Executive Education in digital marketing, innovation, financial analysis, and entrepreneurship, alongside a professional certificate in AI for excellence in digital marketing from Kaplan Business School.