Matt Zeh

Matt Zeh is a seasoned marketing executive with extensive experience in digital and demand marketing. Currently serving as Senior Director of Digital & Demand Marketing at LivePerson since October 2021, Matt is responsible for driving marketing performance, overseeing a diverse team, managing budgets, and maintaining agency relationships. Prior to LivePerson, Matt held various roles at IBM from September 2016 to September 2021, culminating in the position of Manager of Worldwide Digital Marketing, where responsibilities included leading a unified digital marketing team and managing significant budgets. Matt's career began at Cygnet Interactive, where over 18 years were spent as a partner and project manager, focusing on website design, digital marketing, and project management. Matt holds a degree from Northeastern University, complemented by a foundational education at Algonquin Regional High School.