Lise Scheffler is an experienced event project manager currently at Loxam since January 2022, overseeing notable projects such as the UEFA Finals 2022 and the upcoming Paris 2024 Olympics. Responsibilities include managing bids, coordinating technical documentation, and establishing operational processes. Previous roles encompass positions at the Fédération Française de Tennis during major tournaments, CRM and digital marketing management for Global Sports Week, and various category management positions at ASICS, Kronenbourg, Intersnack Group, and Johnson & Johnson. Lise holds a Master's degree in Sports Organisation Management and a Master's in Marketing for Product Manager from Audencia, complemented by studies at the University of Ottawa.
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