Florieke Van der Putten is a skilled marketing professional with extensive experience in digital marketing and social media strategy. Currently serving as a Paid Media Specialist at Lucardi Juwelier, responsibilities include developing and implementing media strategies for mid- and top-funnel campaigns. Previous roles encompass a variety of positions, such as Social Advertising Specialist focusing on data-driven campaign optimization, Junior Online Marketer at Bever specializing in social media and online campaign analytics, and Project Manager for digital marketing at the International Documentary Film Festival Amsterdam. Educational background includes a Bachelor of Arts in Communication from Rotterdam University of Applied Sciences and a minor in Visual Culture from Willem de Kooning Academy. Expertise spans across various areas including SEO, content creation, event marketing, and influencer marketing.
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