Saravana Kumar

Saravana Kumar has over 13 years of experience in digital marketing across various roles. Saravana is currently working as a Digital Marketing Manager at Lystloc since September 2021. Prior to this, they were a Digital Marketing Manager at tmmt from March 2019 to September 2021. In this role, they were responsible for creating and managing digital marketing campaigns, allocating and managing the advertising budget, and implementing systems and processes for performance tracking and optimization. Before tmmt, Saravana worked as a Digital Marketing Manager at Torus Tech Company from April 2018 to March 2019, where they managed all digital marketing activities for customer acquisition and optimized digital advertising and website content. Saravana started their career as a Digital Marketing Lead at SHS Advisory Group in January 2016, where they managed various digital marketing campaigns and coordinated a team. Saravana's earlier experience includes working as a Digital Marketing Specialist at Trendseye from August 2008 to July 2013, where they developed and managed digital marketing programs, implemented SEO strategies, and optimized campaign performance.

Saravana Kumar earned a Bachelor of Business Administration (BBA) degree in Business Administration and Management from the University of Madras, where they studied from 2000 to 2003. Additionally, they have obtained several certifications in different advertising platforms such as Apple Search Ads, Microsoft Advertising Certified Professional (MACP), Google Ads - Measurement Certification, Google Ads Video Certification, Google Apps Ads, Google Shopping Ads, and Google Search Ads. These certifications were obtained in various months of 2021 from institutions like Apple, Microsoft, and Google.