Nafisah Iqbal is a seasoned CRM and Data Analyst with extensive experience in managing and executing customer relationship management campaigns across various retail categories. Currently employed at Madison since March 2020, Nafisah previously held roles at Asda as a CRM Planner and Campaign Planner, where responsibilities included planning and implementing campaigns across multiple channels, ensuring legal compliance, and managing creative processes. Other notable positions include Digital Marketing Executive at Autorama UK Ltd, Marketing Executive and Assistant at Purple Surgical, and Contact Centre Administrator at ArjoHuntleigh. Nafisah holds a Bachelor’s Degree in Business and Marketing from the University of Bedfordshire, awarded in 2010.
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