Juan Serrano is a seasoned marketing and sales professional with extensive experience in leading global teams and developing strategic initiatives across various industries. Currently serving as the Head of Sales & Marketing at Manic Panic NYC Inc, Juan spearheads the global sales and marketing strategy for a pioneering brand in the vivid hair color category. Previously, as Marketing Director at Developlus Inc, Juan directed a marketing team for a $50M hair brand portfolio, achieving significant product launches and market share growth. Notable roles at Henkel included Director of Project Management Office and Director of Global Marketing, where Juan implemented innovative strategies that drove customer engagement and business performance. Juan’s career began at Shell, following an MBA and BA from the University of California at Berkeley.
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