Karen Frasca

Karen Frasca has a diverse work experience spanning over two decades. Karen began their career as a Marketing Assistant at Ernst & Young Center for Business Innovation in 1996, where they supported marketing initiatives and assisted in the coordination of events and research dissemination.

In 2000, Karen worked as a Strategic Business Writer at Habama, Inc., where they developed content for marketing materials and consistently provided high-quality content in a fast-paced start-up environment.

From 2001 to 2005, Karen held the role of Senior Marketing Specialist at Teamstudio, where they created and implemented comprehensive promotional campaigns, developed content for various marketing materials, and obtained and published customer testimonials.

Karen then joined L'Occitane en Provence as an Area Manager from 2005 to 2008. Karen managed sales, operations, and HR for multiple boutiques in the Greater Boston area and was promoted to the director of the US flagship location within six months of employment.

From 2009 to 2012, Karen served as the Director of Marketing Communications at Teamstudio, where they directed marketing branding and strategy, executed marketing campaigns, and managed events and trade show sponsorships.

In 2013, Karen became the Marketing & Promotions Manager at Wilson Farm, where they oversaw all marketing and promotional activities, including event planning, social media strategy, website maintenance, and the creation of marketing materials.

From 2015 to 2017, Karen worked as the Communications Manager at Net Atlantic, Inc., where they created and managed internal and external communication initiatives, developed strategic plans, and delivered measurable campaigns to achieve customer satisfaction and retention.

In 2017, Karen joined 3BL Media as a Media Consultant, managing relationships with clients in the CSR and Sustainability space and advising on publishing and distribution strategies.

Most recently, Karen has been working as an independent Marketing Strategy Consultant since 2018. Karen collaborates closely with clients, creating brand stories through strategic content development and building marketing strategies to generate brand awareness and drive sales.

In 2021, Karen joined Market Mentors, LLC as an Account Executive, where they are currently engaged in client account management and support.

Karen Frasca attended Towson University from 1988 to 1992, where they earned a Bachelor of Science degree in Mass Communication/Media Studies. In addition to their formal education, they obtained several certifications from LinkedIn, including Interpersonal Communication in April 2020, Coaching Employees through Difficult Situations in March 2020, and Coaching Skills for Leaders and Managers in March 2020.