David van Schaick

David van Schaick is a Columnist at Marketing Week, providing regular contributions on B2B marketing. David is also the Founder of DVS Strategy, where David helps B2B companies with their GTM and agencies with their growth and resilience. Previously, David held various roles at The Marketing Practice, including CMO, Chief Digital Officer, Director of Marketing Innovation and Planning, COO, and Operations Director. David was also a Board Member at BMC (The Business Marketing Club). David started their career at The Marketing Practice as a Copywriter and worked their way up to Head of Creative Services. David holds a BA in English from the University of York and has completed a Marketing Week Mini MBA with Mark Ritson.