Carsten Thierbach is an experienced marketing professional currently serving as Managing Partner at MarketingTechLab since April 2024. Prior to this role, Thierbach held prominent positions at Deloitte Digital as Senior Manager, and at Capgemini, where responsibilities included Principal, Head of CX Consulting, and Global Solution Lead Connected Marketing. Thierbach has a rich background in digital marketing and consulting, having worked with Mapp Digital, Teradata, and cherrypicker, among others. Thierbach's expertise encompasses performance marketing, customer-centric strategies, and digital transformation, supported by a Master's degree in Applied Cultural Studies and Communication Sciences from Leuphana University of Lüneburg.
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