Logan King

Director, Platform Engagement at MarketScale

Logan King is an accomplished professional with extensive experience in platform engagement and digital media strategy. Currently serving as the Director of Platform Engagement at MarketScale since May 2017, Logan is responsible for enhancing user experience and community satisfaction within a B2B platform, alongside implementing strategic engagement initiatives and collaborating with cross-functional teams. Previous roles include Senior Digital Media Strategist and Digital Media Strategist, where Logan managed marketing strategies for various businesses and maintained a significant renewal rate in annual billings. Earlier career positions include Marketing Specialist at Denali Creative and Community Lead at The Scion Group, highlighting a strong foundation in driving customer engagement and brand development. Logan holds a Bachelor's Degree in Business Management and Marketing from the University of Arkansas.

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