Carina Pologruto

Chief Data Officer at Marketsmith

Carina Pologruto has a diverse range of work experience. Carina began their career at Rutgers University Bookstore, where they worked in accounts payable and merchandise from an unspecified date until 2004. Carina then moved on to Caswell-Massey, where they were responsible for catalog and internet marketing from 2005 to 2006.

In 2006, Carina joined Marketsmith, Inc., initially as a Manager of Client Services. Over the years, they progressed to Senior Manager, Director, VP, and eventually General Manager & EVP of Client Services, overseeing marketing services, client services, analytics, and media teams. Carina left the company in September 2015 but returned in July 2017 as EVP of Strategy & Innovation. Carina then transitioned to the role of Chief Innovation Officer in January 2019 and Chief Data Officer in July 2023.

In 2015, Carina also worked at i.Predictus, a Marketsmith Inc Company, as an Executive Vice President. Carina'sresponsibilities included leading data scientists, marketers, and strategists to drive success with data, analytics, and marketing technology.

Overall, Carina Pologruto has a strong background in client services, strategy, innovation, and data management.

Carina Pologruto holds a BA degree in Sociology from Rutgers University.

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