Kelsey Verdier is Director of Marketing who has worked in the hospitality industry for over five years. Kelsey got their start as a marketing consultant for SpecTrust, a hospitality marketing firm. Kelsey then took on the role of Marketing Partner at Branded Hospitality Marketplace, where they were responsible for developing and launching a full company rebrand in eight weeks. This included creating new colors, company logo, and brand guidelines, as well as developing a new company website. Kelsey also created a marketing and lead generation program that included email marketing, social media, webinars, case studies, blog posts, digital advertising, partner marketing, media outreach, and sales and client support collateral. After 11 months in this role, Kelsey became the Senior Marketing Manager at Personica, where they led and launched a full company rebrand in eight weeks. This included developing and concept testing a new company name, as well as creating new colors, company logo, and brand guidelines. Kelsey also developed a new company website in four weeks. In addition to their work in rebranding, Kelsey also created a marketing and lead generation program that included email marketing, social media, webinars, case studies, blog posts, digital advertising, partner marketing, media outreach, and sales and client support collateral. Kelsey is currently the Senior Marketing Manager at Marqii, where they have been for the past year.
Kelsey Verdier attended Concordia College from 2004 to 2008, where they majored in English Literature and minored in Religion/Theology. Kelsey studied abroad in England and Egypt and graduated Cum Laude. Kelsey is also a Certified Beer Server through the Cicerone Certification Program.
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