Hannah Choi is a seasoned media professional currently serving as a Senior Global Media Partner at Mattel, Inc. since December 2021, focusing on the Vehicles/Action Figures and Infant Toddler Preschool categories. Prior to this role, Hannah worked as a Global Media Analyst at Mattel, contributing to a diverse portfolio that includes renowned brands such as Barbie and Hot Wheels. Hannah's earlier experience encompasses positions at TBWA\Media Arts Lab as an Associate Channel Manager for YouTube, where strategic management of Apple’s YouTube channels was executed, and as a Video Strategy Coordinator at Fullscreen, driving growth for major entertainment brands. Additional roles at NBCUniversal and other organizations provided insights into marketing, campaign performance, and community management, all supported by a Bachelor of Science in Communication Studies and Business Studies from Emerson College.
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