Niveditha Vijayanand is a Senior Executive in Visual Merchandising at Max Fashion India, specializing in graphic design for in-store signage, customer experience, and overall store design since January 2023. Niveditha previously completed a Visual Merchandising Internship at Max Fashion India and served as Program Coordinator and Faculty of Design at JD Institute of Fashion Technology, where responsibilities included coordinating industry collaborations and teaching various design subjects. Earlier experiences include roles as a Campus Ambassador at Viacom 18, and internships in artist management, marketing, and sales across multiple organizations. Niveditha holds a Bachelor's degree in Fashion and Apparel Design, a PGDFC in Fashion Communication, and a Diploma in Fashion Styling, and is currently pursuing a Master's degree in Fashion Management at the National Institute of Fashion Technology, India.
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