Kent Furst

Kent Furst serves as the Pricing & Commercial Analytics Manager at Mickey Thompson Performance Tires since April 2021, where responsibilities include leading pricing strategy, market intelligence, data collection, product positioning, and collaborating with senior leadership. Prior to this role, Kent Furst worked at The Freedonia Group from May 2005 to April 2021, holding positions such as Data Development Manager, Manager and Content Expert for Industry Studies, and Senior Analyst for Industry Studies, contributing significant expertise in market research and analytics across various industries including packaging, plastics, and chemicals. Kent Furst holds a Bachelor of Science degree in Polymer Science & Engineering from Case Western Reserve University, earned between 1998 and 2002.