Bruno Woucters

Bruno Woucters is a seasoned professional with extensive experience in network development and sales performance management in the automotive industry. Currently, as Network Development Manager at Mazda Motor Belux and Mazda Motor Logistics Europe, Bruno is responsible for implementing the dealer network strategy for 2030, overseeing dealer assignments, and establishing performance metrics. Previously, Bruno held various roles, including Freelance Consultant at BWS Consulting CommV, Sales Performance Manager at Renault BeLux, and Regional Dealer Development Manager at BMW Group Belux, focusing on performance management, operational excellence, and financial coaching. Bruno's earlier career includes significant positions at Mercedes-Benz Belgium and D'Ieteren, where expertise in financial analysis, business management, and dealer support was developed. Bruno holds a Master's degree in Economic Sciences from Ghent University and has completed various certifications from prestigious institutions such as BMW Academy and Mercedes-Benz Belux.