Wileen Sito

Senior Audience Marketing Manager at Mediacorp

Wileen Sito is an accomplished marketing professional with over a decade of experience at MediaCorp Pte Ltd, currently serving as Senior Audience Marketing Manager and previously as Senior Partnerships & Events Manager. In these roles, Wileen has successfully led the Partnerships & Events team, driving business growth across various media channels targeting the Chinese audience. Additionally, Wileen has extensive experience in marketing communications, involving collaboration with diverse internal and external stakeholders to facilitate new revenue projects and ensure seamless event execution and sponsorship fulfillment. Prior experience includes a role as Sponsorship Executive at the National Kidney Foundation Singapore, where Wileen managed the annual televised NKF Charity Show. Wileen holds a Bachelor of Arts in Journalism from Curtin University and a Certificate in Digital Marketing from Squared Online.

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