Alina Segura

Alina Segura is a seasoned sales professional with extensive experience in account management and business development across the consumer packaged goods (CPG) sector. Currently serving as Director of Sales - National Accounts at Mela Water since January 2022, Alina has successfully led major distribution initiatives and managed key retail partners including Target, Kroger, and Walmart. Alina's expertise in sales analysis and promotional trade spend has been honed through roles at Kindle Brands CPG and Trident Coffee Roasters. Alina's previous positions include Sales Development Coordinator at Gather Brands, Key Account Manager at Bambucha Kombucha, and various roles in event and marketing support, showcasing a versatile skill set in communication and project management. Alina is pursuing a Bachelor of Arts in Art, Media, and Design with a marketing minor from California State University San Marcos.