Coloma Crespi

Coloma Crespi has a strong background in the IT industry, with a focus on sales and marketing technologies. They started their career as a Senior Systems Analyst at IBM in 2005 before joining Meliá Hotels International in 2007. At Meliá, they worked as an IT Project Manager and then as the IT Infrastructure Director, leading the global strategy and delivery of infrastructure services for over 350 hotels worldwide. In 2014, they became the Director of Digital IT, responsible for the strategy and technological evolution of solutions supporting direct sales and customer experience globally. Most recently, they held the position of Director of Sales and Marketing Technologies, leading a team of over 100 engineers and overseeing the development and security of products supporting the company's distribution and marketing at a global level. They also played a key role in transforming the company's legacy systems to a cloud-based microservices architecture.

Coloma Crespi's education history includes an Advanced Management Programme at IE Business School. Additionally, they completed a degree in Ingeniería Superior de Telecomunicaciones from La Salle - Universitat Ramon Llull and a degree in Ingeniería Técnica de Telecomunicaciones from Universitat de les Illes Balears. The specific years of enrollment for each institution are not provided.