Asa Laws is an experienced professional in data management and analytics, currently serving as Systems and Data Manager at Mercato Partners since March 2023, focusing on AI integration and tool development to enhance operational efficiency. Prior to this role, Asa held several positions at NOW CFO, including Director of Special Projects and Data Analytics, and was instrumental in managing data pipelines and implementing Microsoft Dynamics 365. Asa has also worked as Operations Manager at Lashbrook, where internal training programs significantly improved efficiency, and has experience in curriculum design and instruction from work with Brigham Young University. Asa holds a Master’s Degree in Luso-Brazilian Literature and a Bachelor's Degree in Portuguese and Global Business, both from Brigham Young University.
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