Samantha Kramer

Samantha Kramer is an accomplished marketing professional with extensive experience in demand generation and growth marketing. Currently serving as the Director of Demand Generation at Mesh Payments since July 2024, Samantha previously held key positions at Bakkt and Thomas, where responsibilities included leading large teams, devising B2B marketing strategies, and driving substantial revenue growth through innovative marketing solutions. Notable achievements include managing a B2B marketing team of over 80 at Thomas, developing scalable marketing services that increased agency revenue by 50% annually, and enhancing client programs through strategic collaboration. Samantha's diverse background also includes roles in journalism and public relations, supported by a Bachelor of Arts in Journalism from Penn State University.