Tapio Tuomola

Tapio Tuomola has extensive work experience in the field of performance marketing and user acquisition. Tapio has held various roles in companies such as Metacore, Rovio Entertainment Corporation, Ainoa Resolution, Rovio Entertainment Ltd., and ABB. Tapio'sroles have included Chief Business Officer, VP Performance Marketing, Performance Marketing Director, User Acquisition Lead, Senior Planner, Planner, User Acquisition Manager, Senior User Acquisition Analyst, and User Acquisition Analyst. In these positions, Tapio has been responsible for developing and improving user acquisition activities, analyzing marketing channels, implementing campaigns, optimizing performance, and creating game launch estimations. Tapio has also played a key role in mobile marketing and strategy development. Additionally, Tapio has experience in marketing communications, web analytics, search engine optimization, and website development.

Tapio Tuomola completed their education at the Turku School of Economics at the University of Turku from 2008 to 2013. Tapio obtained a Master of Science in Economics and Business Administration, with a focus on Marketing, Entrepreneurship, Information Systems Science, and Accounting. Prior to that, Tapio attended the Turku Vocational Institute from 2003 to 2006, where they received a vocational school degree in ICT Qualification.

In addition to their formal education, Tapio has also obtained several certifications. In June 2015, they completed the Facebook Blueprint eLearning: Data Driven Marketing Learning Path, Digital Planner Learning Path, and Reporting & Analytics Learning Path. In March 2014, they achieved the Google Analytics Platform Principles certification. Tapio also obtained the Digital Analytics Fundamentals certification from Google in October 2013. Furthermore, they completed the Google Mobile Advertising certification in November 2015 and became Google Adwords Qualified in Search Advertising in March 2013.