Veera Ranta

Veera Ranta is an experienced professional in performance marketing and ads monetization, currently serving as Ads Monetization Manager at Metacore since January 2023. Prior experience includes a role at Lightheart Entertainment as Performance Marketing and Ads Monetization Manager from April 2022 to January 2024, where responsibilities encompassed user acquisition for Mr Autofire and various prototypes. Previously, Ranta held multiple positions at Rovio Entertainment Corporation from June 2017 to April 2022, starting as Ads Operations Campaign Trainee and advancing to Performance Marketing Specialist and Ads Monetization Campaign Manager, where key responsibilities included budget planning, user acquisition strategy, campaign management, and optimization. Ranta's early career included roles at ManpowerGroup and K-citymarket Oy, alongside involvement with the Pörssi student organization at the University of Jyväskylä. Ranta holds a Master's degree in Marketing and a Bachelor's degree in Marketing from the University of Jyväskylä.