Ekaterina Dimitrova

Ekaterina Dimitrova boasts extensive experience in marketing and brand management, currently serving as a Member of Management at the Bulgarian Association of Advertisers and a Member of the Ethical Committee by the National Council for Self-regulation. At METRO Cash and Carry Bulgaria, Ekaterina oversees various departments, including ATL communication, digital communication, and graphic design, achieving a significant increase in brand awareness and establishing a recognized company slogan. Previous roles include Marketing Manager at bauMax AG, where a successful re-positioning strategy was implemented, and Marketing Director at NEDELYA, focusing on corporate image and franchise development. Academic credentials include a Master’s degree in economics from Universitet za nacionalno i svetovno stopanstvo.