Fernanda Veliz is a marketing professional with extensive experience in coordinating activation and promotional activities within metropolitan shopping centers. Currently serving as Coordinadora de mercadeo at METROPROYECTOS since March 2014, Fernanda is responsible for client prospecting, brand presence management, securing sponsors for special events, and coordinating attractive BTL activations for visitors. Previously, Fernanda worked at Deloitte Guatemala from September 2011 to September 2013, where responsibilities included developing internal communication campaigns, managing the institutional Facebook Fan Page, and creating content for the company’s website and various promotional materials. Fernanda holds a degree in Ciencias de la Comunicación with a focus on advertising and communication disorders from Universidad Mariano Gálvez.
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