Roberto Salido

Roberto Salido is a seasoned marketing professional with extensive experience in consumer marketing and digital strategies. Currently serving as Sr. Manager of Consumer Marketing at MGA Entertainment since April 2022, Roberto previously held the position of Head of Digital Marketing & e-Commerce at GRUPO MEJORCOMPRATV from October 2010 to March 2022, where leadership of the E-Commerce and Digital Marketing team led to over 50% annual sales growth from 2015 to 2021. Prior experience includes roles in live ad coordination and brand awareness development in TV and radio, contributing to significant brand recognition for the FlavorStone brand. Roberto holds a Bachelor's degree in Marketing and a Diploma in Entrepreneurship from Universidad Anáhuac Mexico Norte, as well as a high school diploma from Colegio Vista Hermosa.