Bárbara Molinero has a diverse range of work experience in the field of digital marketing. Their most recent position was as a Senior Marketing Consultant at MioGroup, where they started in May 2022. Prior to that, they co-founded Sprocket Studio in September 2020.
From October 2021 to May 2022, Bárbara worked as a Digital Marketing Manager at Planeta Formación y Universidades. Before this, they worked as a Freelance Digital Marketing Consultant from October 2019 to May 2022, helping entrepreneurs and small businesses achieve their goals through digital marketing strategies.
In their earlier roles, Bárbara served as the Managing Director at Socialmood from January 2019 to June 2019, where they managed agency projects and improved work processes. Bárbara also worked at ROI UP Agency España as a Social Media & Content Manager from July 2016 to January 2019, where they developed and implemented digital marketing campaigns and managed multidisciplinary projects.
Bárbara started their career as a Digital & Social Media Strategist at JWT from March 2014 to April 2017. Bárbara then worked as a Social Media Strategist at Findasense from December 2011 to March 2014, where they launched the Consumer Interaction Center for Coca-Cola Spain. Prior to that, they worked at Neo@Ogilvy as a Community Manager from April 2011 to October 2011.
Bárbara's earliest work experience was as a Brand Manager Assistant at Importaciones y Exportaciones VARMA from March 2009 to March 2010, where they supported various brands and developed marketing plans.
Bárbara Molinero has a diverse education history. Bárbara started their education in 1998 at the Universidad Complutense de Madrid, where they earned a Licenciada degree in Comunicación Audiovisual in 2003.
In 2010-2011, Bárbara attended the Esden Business School and completed a Máster en Dirección de Marketing Digital y Comunicación 2.0, specializing in digital marketing.
From 2013 to 2021, Bárbara studied at the Universidad Nacional de Educación a Distancia - U.N.E.D. Bárbara pursued a Grado degree in Historia del arte, crítica de arte y conservación del patrimonio artístico.
In 2016, Bárbara briefly attended Embassy English to study languages and achieved a C1 level.
Bárbara also pursued additional certifications. On LinkedIn, they obtained certifications in various subjects, such as Learning PPC with Google Ads, Aprende copywriting para comercio electrónico, Learning Conversion Rate Optimization, Developing a Style Guide, Employer Branding to Attract Talent, Google 360 Suite Overview, Guy Kawasaki on Entrepreneurship, How to Innovate and Stay Relevant in Times of Change and Uncertainty, Service Innovation, Advanced Branding, Advertising on Instagram, UX Design: 4 Ideation, Advanced Lead Generation, Building an Integrated Online Marketing Plan, Email Marketing: Drip Campaigns, Marketing Foundations: Automation, and The Data Science of Nonprofit Service Organizations. Bárbara also completed the Free Growth-Driven Design Certification Course offered by HubSpot and received certifications in Email Marketing and Content Marketing from HubSpot Academy.
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