Lars Klaeger

Lars Klaeger is an experienced executive with extensive expertise in digital marketing and commercial performance. Currently serving as Chief Commercial Officer at Mobility Genossenschaft since January 2020, Lars oversees critical areas including product and digital experience, marketing communications, and B2B business. Lars has held various influential roles, including Fachrat Digital at Graubünden Digital, and previously served as Chief Digital Officer at Twerenbold Reisen Gruppe. Prior positions include leadership roles at localsearch, Venturetech AG, Swisscom, Kuoni, Liberty Global, Cablecom/UPC Switzerland, and tamedia AG. Lars holds an MBA from IE Business School and has participated in executive education at Columbia Business School.