Elena Klau

Klau was promoted to the firms first ever Chief Strategy & Analytics Officer, Research Management in January 2020.

Sh was previously elevated to become Momentum’s first-ever Chief Strategy & Analytics Officer, NA in 2017, having previously been SVP, Strategy and Analytics.

Klau spearheads the agency's innovative, data-driven projects and leads her team to take a global approach in delivering Momentum's latest tools and solutions for the business, across a diverse array of markets and verticals.

Prior to Momentum she was at Kaleidoscope Sports & Entertainment. In 2017 Klau was named to the SportsBusiness Journal’s “Forty under 40” list. She has also been listed in the Path to Purchase Institute’s annual “Who’s Who in Shopper Marketing” list every year since 2012. Klau has published numerous pieces in AdWeek and Admap and has been an invited speaker at conferences like Social Media Week, EventTech and the Fast Company Innovation Festival.