Eduardo Uribarrena

Eduardo Uribarrena is a seasoned sales professional with extensive experience in the beverage industry, currently serving as the On Premise and Traditional Sales Director at MONBAKE since September 2019. Prior roles include On Premise and Traditional Trade Commercial Director at Ahembo, S.L., and Off Trade Director at J. GARCIA-CARRION. Eduardo has also held significant positions at Schweppes Suntory España as On Trade Transformation Director and at PepsiCo as On Trade Sales Director, Food & Beverages. With a solid foundation in sales management, Eduardo began a career with Pepsi Bottling Group, progressing from Regional Sales Director to Business Unit General Manager. Eduardo holds a Master in Business Administration from IE Business School and a Bachelor of Economics from the University of Deusto.