Alex K. has a strong work experience in various roles within the marketing and merchandising industry. In 2014, Alex started working as a Merchandising Assistant at Paper Source, where they collaborated closely with the Chief Marketing Officer to enforce go-to-market deadlines and supported catalog design. They also excelled in interpersonal skills, securing upwards of $100K in new vendor credits annually from over 900 organizations.
In 2017, Alex was promoted to the role of Marketing Manager at Paper Source. They created an editorial calendar to generate year-round content and maximized engagement opportunities. Additionally, they successfully planned and executed Planner Con, achieving $10.4K in ticket sales and an additional $6K in revenue from event products.
In 2020, Alex took on the role of Senior Marketing Manager, Partnerships & Campaigns at Paper Source. They managed partner marketing campaigns and oversaw various channels, including social media, local stores, workshops, and press release drafting. They also led negotiations and partnerships with major brands such as Illumination, Toms, and Freeform, achieving a rare major network TV appearance for the 25 Days of Christmas campaign in the paper industry. Furthermore, they directed crisis intervention strategy and response following the company's bankruptcy, providing conflict resolution training to employees and executive directors.
Most recently, in 2022, Alex joined Monique Lhuillier as a Senior Licensing Manager. No specific details of this role are provided.
Alex K. has a Bachelor of Science degree in Business & Entrepreneurship from Saint Louis University. In addition, Alex has obtained the Meta Certified Digital Marketing Associate certification from Meta. The specific months and years of when these certifications were obtained are unavailable.
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