Dani Licklider

Dani Licklider has a diverse work experience that spans various industries. Dani began their career as an Assistant Manager at The Zone Family Fun Center in 2010 and then worked as a Server/Bartender at Joe's Crab Shack in 2012. In 2013, they worked as a Legal Assistant at Woodward & Joyner, LLC. Dani then transitioned into the field of digital marketing and social media, starting with their role as a Social Media Strategist at Conviction Digital LLC in 2015. From 2016 to 2018, they served as the Communications Director for the Texas House of Representatives, where they were responsible for managing social media accounts, creating promotional materials, and coordinating media packages for events. Concurrently, from 2016 to 2020, Licklider founded and served as the Creative Director of Chief Media Group, specializing in content creation, media strategy, and digital analytics for clients. Most recently, they worked at Morris Communications, where they held various roles starting from Digital Content Manager in 2018, Digital Marketing Strategist in 2019, Director of Digital, Audience, Marketing & Sales in 2020, and finally as the Director of Western Brands from 2022. In these roles, they oversaw multiple websites, implemented SEO strategies, managed social media channels, and focused on boosting traffic and engagement. Overall, Dani Licklider brings a wealth of expertise in digital marketing, social media management, content creation, and communications strategy to any organization they join.

Dani Licklider completed their high school education at Rolla Senior High School from 2009 to 2012, earning a diploma in general studies. They then attended Texas Tech University from 2012 to 2015, where they obtained a Bachelor's Degree in Advertising.