MC

Matt Cumello

Vice President, Head Of Marketing at MRI-Simmons

Matt Cumello has a diverse work experience in marketing. Matt is currently the Vice President and Head of Marketing at MRI-Simmons, a position they have held since July 2022. Prior to this, they worked as the Senior Director of Marketing at MRI-Simmons from March 2019 to July 2022.

Before joining MRI-Simmons, Cumello was the Senior Director and Head of Marketing at Simmons Research from February 2016 to March 2019. During this time, they rebuilt the marketing department and successfully deployed campaigns that influenced the company's acquisition. Matt also implemented lead generation programs with a 434% ROI.

Cumello also has experience as a Senior Director of Marketing at AnyPresence from December 2011 to February 2016. Matt oversaw integrated marketing campaigns, resulting in over 300 opportunities worth $23 million and a 370% ROI. Matt managed all aspects of online marketing, advertising, and conference planning.

Prior to that, Cumello worked as a Senior Manager of Product Marketing at comScore, Inc. from November 2007 to November 2011. Matt led product marketing efforts, designed and implemented successful marketing campaigns, and managed online marketing programs.

Earlier in their career, Cumello held the position of Marketing Communications Manager at Venable LLP from November 2006 to November 2007. Matt managed marketing communication programs and partnered with vendors for various marketing projects.

Matt also worked as a Senior Manager of Marketing & PR at Current Analysis, Inc. from June 2004 to November 2006. Matt managed marketing communications programs, conceptualized and implemented integrations for lead generation.

Cumello started their career as a Marketing Manager at Market Vision from September 2002 to June 2004, where they managed corporate marketing programs and supported IT and business development teams.

Matt also has experience as a Marketing Assistant/Manager at Carroll Publishing from February 2001 to September 2002. Matt was responsible for website development, tradeshow programs, and content editing.

Overall, Matt Cumello has a strong background in marketing with experience in leadership roles, campaign management, lead generation, and online marketing.

Matt Cumello earned a Bachelor of Arts degree from the University of Maryland.

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