Andy Birch

Vice President, Portfolio Marketing at MRI Software

Andy Birch has a diverse work experience spanning over several companies and industries. Andy'smost recent role was as Vice President of Portfolio Marketing at MRI Software, a leading provider of software solutions for the real estate industry. Prior to this, they served as Global Director of Product Marketing and Head of Product Management for Fund and Debt Management at MRI Software LLC.

Before joining MRI Software, Andy held various leadership roles at Cougar Software, Infor, Systems Union, Sage, and Tetra. At Cougar Software, they served as the Head of Marketing & Business Development, leading the company's technology solutions for financial analysis and corporate performance management in the real estate industry. At Infor, they were the Senior Director for Industry and Product Marketing, providing global leadership for financial and HR product strategy marketing.

Andy also held the position of Product Marketing Director for the Americas at Systems Union, where they focused on positioning SunSystems product offerings in the North and Latin American markets. In addition, they worked as a Product Marketing Manager at Sage, where they oversaw product marketing initiatives for ERP solutions and global requirements.

Andy began their career at Tetra as a Pre-sales Manager, managing presales activities and exceeding targets for direct and indirect sales. Prior to that, they worked at Calor Gas as a Credit Controller, where they handled credit management activities and successfully reduced DSO for national accounts.

Andy Birch completed a Bachelor of Science (BS) degree in Economics from the University of Worcester between 1983 and 1986. Prior to that, they attended Slough Grammar School in England, although no specific degree or field of study is mentioned. Additionally, they obtained a certification in the MEDDPICC Leadership and Enablement Program from MEDDICC in January 2024.

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