Erik Gabrielson

Erik Gabrielson is an experienced marketing executive with a robust background in customer relationship management and digital transformation. Currently serving as VP of CRM & Customer Lifecycle Marketing at MSC Cruises, Erik focuses on digital transformation initiatives. Previously, as Senior Director of Customer Relationship Management at Floor & Decor, Erik developed and executed comprehensive CRM strategies. Erik held various leadership positions at Kimberly-Clark, including CX & Marketing Director for North America, where responsibilities encompassed crafting customer-centric marketing strategies and analytics. Erik's extensive experience also includes marketing roles at Urjanet, PGi, EarthLink, WebMD, and LexisNexis, demonstrating a strong capacity to enhance brand awareness and optimize customer engagement. Erik holds an M.S. from Northwestern University and a B.A. from the University of Colorado Boulder.