Vedika Shah

Vedika Shah is a creative professional with a diverse background in advertising and brand communication. Currently working at MullenLowe Lintas Group since June 2023, Vedika previously held roles at Famous Innovations as a copywriter and at Mirchi as a conceptualiser. With expertise in creating content integration for brands and developing 360-degree solutions that can be adapted across various mediums such as print, digital, radio, and on-ground activities, Vedika effectively aligns creative strategies with brand objectives. Academic credentials include a degree in Crafting Creative Communication from MICA and a Bachelor of Commerce with a focus on Finance from the University of Calcutta.