Florent Naigeon

Florent Naigeon is a Product Marketing Manager at NACON since October 2018, responsible for defining the global marketing strategies for games, including target definition, positioning, and marketing objectives. Previously held the position of Licensing Manager at NACON, negotiating international partnerships for video game content and managing over 50 licensing contracts. Prior experience includes roles in trade marketing at Wonderbox, shopper marketing at Coca-Cola Enterprises, and trade marketing at Ubisoft. Florent Naigeon holds a Master's degree in Business, Management, Marketing, and Related Support Services from ICN Business School and has additional education in managerial economics and marketing from University of Central Florida and IUT de Colmar.