Trish Helgeson has a diverse and extensive work experience in marketing and communications. Trish is currently working as the Marketing and Communication Team Lead at NISC since June 2022. Prior to this, they served as the Chief Marketing Officer at Agency MABU from June 2019 to June 2022. Trish also has experience as an Independent Marketing Consultant, where they provided strategic advice and consulting on marketing and communication strategies from April 2019 to May 2019.
Preceding their roles as a consultant, Trish held the position of VP Marketing & Communications Manager at Starion Bank. In this role, they spearheaded the development and execution of marketing strategies supporting personal and business banking services. Trish led advertising, public relations, internal communications, digital strategy, event planning, and product development during their tenure from January 2014 to March 2019.
Prior to joining Starion Bank, Trish worked at Odney, an advertising agency, from 1999 to 2014. Trish initially served as a Marketing Consultant, managing large accounts and providing strategic recommendations. Later, they became the Director of Account Services, where they oversaw marketing efforts for various clients, such as ND Tourism. Their responsibilities included strategic planning, media placement, creative development, public relations planning, event planning, market research, web development, digital marketing, and social media strategy.
Trish's earlier career includes the role of PR and Marketing Director at Glendive Medical Center from 1995 to 1998. There, they planned and implemented internal and external communications and events, collaborated with various departments on marketing plans, and executed PR, advertising, and community education initiatives. Trish also worked as a Marketing Specialist at Norwest Bank Fargo from 1990 to 1995.
Overall, Trish Helgeson has demonstrated expertise in leading marketing teams, implementing successful strategies, providing strategic recommendations, managing client relationships, and executing various marketing and communication initiatives across different industries.
Trish Helgeson completed their education at various institutions. Trish first attended Minot High School from 1983 to 1987. Trish then pursued a Bachelor of Science degree in Marketing at Minnesota State University Moorhead, graduating in 1991. Continuing their education, they obtained a Master of Business Administration (MBA) with a specialization in Business from North Dakota State University, which they completed in 1997.
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