Franco Paradiso has over 25 years of experience in digital marketing and brand management, currently serving as an E-Commerce Senior Professional and Brand Protection/Reputation Manager at Natuzzi since May 2006. Franco has developed expertise in online brand development, integrated communication, content management, search engine marketing, and performance marketing. Previous roles at Natuzzi include Web Content Manager and Designer in the Marketing Department, focusing on editorial strategy and graphic design. Franco holds multiple degrees, including a Master in Digital Reputation Management and an Executive Master in Digital Marketing, complemented by certifications in digital marketing from 24ORE Business School and the European Informatics Passport.
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