Matthew Brodley is a skilled digital marketing professional with extensive experience in paid search management and media activation across various high-profile clients. Currently serving as a Manager for Paid Search at both GroupM and OPENMIND since August 2023, Matthew has a proven track record of driving significant increases in trial volume and reducing cost per trial for Purina. Prior roles include Media Activation Manager at EssenceMediacom and Media Futures Group, where Matthew achieved impressive results for Google B2B Cloud, including an 80% increase in free trial volume and a 50% decrease in cost per trial. Additional accomplishments at Incubeta involved boosting registrations by over 100% and reducing cost per lead by 40%. With a strong foundation in digital advertising platforms and a degree in Communication from Bowling Green State University, Matthew showcases a commitment to optimizing campaigns and delivering substantial ROI for clients.
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