Michal Borenstein

Michal Borenstein is an experienced professional in digital technologies and marketing, currently serving as the Head of Digital Technologies and Personalized Consumer Experience Manager at Nestlé since March 2017. Responsibilities include implementing Nestlé's international PCE strategy within the Israeli market, focusing on both technology and marketing aspects. Prior experience includes a tenure as Marketing and Strategy VP at Sniper Data Marketing from May 2009 to January 2020, where Michal was instrumental in customer relations and marketing strategy development. Roles also include Marketing Manager at Maccabi Haifa FC, Products Marketing Manager at MSN, and Supervisor at Promarket, gaining a robust background in marketing event production and brand strategy. Michal holds a Bachelor's degree in Communication and Political Science from Tel Aviv University.