Gerardo Pena

Gerardo Pena is an accomplished professional with extensive experience in product marketing and monetization within the tech industry. Currently serving as Director of Product Monetization for LATAM at Netflix, Gerardo drives product innovation on plans and pricing. As a Fellow in the Latitud Angel Fellowship, Gerardo supports the development of tech companies in Latin America. Previous roles include Head of SMB & Operations at Entravision Latam, where Gerardo implemented strategies that led to significant revenue growth, and various leadership positions at Meta, including Head of Product Marketing for Spanish Speaking LATAM, achieving notable growth in product adoption and revenue. Gerardo also played a pivotal role in launching Instagram for Business in key Latin American markets while at Instagram and Facebook. With an Executive MBA from Quantic School of Business and Technology, Gerardo combines expertise in business administration with a strong track record of driving success across multiple organizations.