Diane Sheldon-Ku

Diane Sheldon-Ku, MBA has an extensive work experience spanning several industries. Diane is currently serving as the Public Library Sales Director at NewsBank and previously held the position of Senior Account Executive. Diane has also worked at Eastern Michigan University as an Adjunct Lecturer in the Marketing Department, where they taught International Business and developed course material.

Diane has also established their own sales and marketing consulting firm called Diane Sheldon-Ku Consulting, where they provided coaching and collaboration services to clients, utilizing active listening skills to understand their needs.

Prior to that, Diane served as the Director of Customer Acquisition at InfoReady Corporation, a SaaS workflow automation company in higher education and research, where they developed lead generating strategies and maintained strong customer relationships. Diane also founded Impels Business, a sales and marketing consulting company, where they grew the client base and monthly recurring revenue.

Other notable roles in Diane's career include working as an Education Director - Account Executive at Duo Security, where they exceeded sales goals and contributed to the development of the sales process for their internet security solution. Diane also worked as a Sales and Marketing Consultant at WSI Marketing 4 Results, Inc., where they helped small and mid-sized companies grow their businesses through strategic marketing and sales approaches.

Diane's career began at ProQuest, where they served as the National Sales Manager for UMI. In this role, they achieved impressive sales results and provided coaching and mentorship to a team of Account Executives.

Overall, Diane Sheldon-Ku's work experience showcases their expertise in sales, marketing, consulting, and higher education. Diane has consistently achieved success in driving revenue growth and building strong customer relationships.

Diane Sheldon-Ku, MBA has a strong educational background in business and marketing. Diane holds a Master of Business Administration (MBA) degree with a specialization in International Marketing from Eastern Michigan University. Prior to their MBA, Diane obtained a Bachelor of Science (BS) degree in Business Administration with a major in Marketing from Olivet Nazarene University. Diane also completed their undergraduate studies at Michigan State University, earning a Bachelor of Arts (BA) degree in Public Relations and Marketing.

In addition to their academic achievements, Diane has obtained several certifications to further hone their skills in the field. Diane is a Certified Customer Acquisition Specialist, Digital Marketing Certified Professional, and Email Marketing Specialist, all earned from DigitalMarketer. Furthermore, they have achieved a 42% fluency level in French through the Duolingo language-learning platform.