Paul Cassar

Senior Strategy Consultant at NICKLpass

Paul Cassar is an experienced industry professional with a robust background in digital media and advertising. Currently serving as the Founder of PaulCassar.ca since April 2020, Paul also holds positions in various companies, including Enterprise Partnerships at DanAds, Senior Strategy Consultant at NICKLpass, and Senior Partnership Consultant at Will & Way. Prior roles include VP of Strategic Partnerships at Ezoic and Chief Digital Officer at Hearst Magazines UK, where Paul contributed to the digital network’s extensive reach. With a solid foundation in sales and operations from previous roles at SAY : Media and Communications Voir Inc., Paul demonstrates a strong ability to build teams and drive strategic growth in the digital advertising landscape.

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