Karla Rocha Estrada

Karla Rocha Estrada is an experienced Sr Data Analyst at Nielsen since May 2024, focusing on enhancing sampling processes and estimating sample needs through performance metrics analysis. Previously, from August 2020 to December 2023, Karla served as a research assistant at Instituto de Investigaciones sobre la Universidad y la Educación, where responsibilities included processing experimental data using Python, R, and Excel, as well as contributing to scientific articles. Additionally, Karla worked as a science communicator at Instituto de Fisiología Celular from August 2021 to May 2022, publishing a scientific journalism article and editing various pieces for media outlets. Karla holds a Bachelor's degree in Neurosciences from Universidad Nacional Autónoma de México and completed data analyst training at Laboratoria in early 2024. Karla also pursued partial medical studies at the same university from 2015 to 2017.