Erik Gelderblom

Erik Gelderblom is a seasoned designer with a diverse background in product and user experience design, currently serving as a Senior Product Designer at Nike since June 2022, focusing on the Community team and the Nike Experiences Platform. Erik has an extensive freelance career since August 2011, alongside various positions at notable companies such as AKQA and Cloom, where contributions included developing an online fitness platform aimed at enhancing women's health and work-life balance. Previous roles include designing mobile communication solutions for Close, leading the e-commerce platform redesign at Ace & Tate, and co-founding creative initiatives like Fontanel.nl and Fontanel Jobs. Erik holds a Bachelor of Science in User Experience Design from Rotterdam University of Applied Sciences, completed in 2010.