Tyler Willingham

Tyler Willingham is an experienced marketing professional with a focus on brand development and partnerships within the sports and entertainment industries. Currently serving as the Global Brand Marketing Director at Nike since April 2011, Tyler has held several key positions, including overseeing marketing strategies for Women's Lifestyle and Training, as well as managing global brand initiatives for Nike By You and Entertainment. A significant achievement includes evolving Nike’s entertainment partnerships through innovative global creative and product collaborations. Prior experience includes roles as an Account Executive at Eventbrite, where Tyler developed marketing solutions for the live music sector, and as a Music Manager and Record Label Director at Pat Magnarella Management, managing renowned artists and enhancing revenue through digital strategies. Tyler began professional career as an Assistant at William Morris Endeavor and holds a Bachelor’s Degree in International Business and Finance from the University of Georgia.